General Secretary of the Bulgarian-Chinese Chamber of Commerce and Industry / BCCCI / Mr. Stefan Kinov represent Bulgaria in the project "Understanding China" by the European Commission. He is the only Bulgarian and one of the 22 Europeans approved for participation in this program of over 300 applicants. The participants are representatives of chambers of commerce and business organizations from EU. During the project they explore Chinese traditions, culture, business etiquette and more. Ultimately, the program will create a network of trained experts for China questions in a number of representative business organizations across Europe.
Moreover, the acquired knowledge will help in the development of business projects aimed at cooperation with China, said Stefan Kinov. In the final part of "Understanding China", this term bilateral business venture will provide each participating country.
Bulgarian business project which Mr. Kinov and BCCCI will present is related with exports to the Chinese market of the most popular Bulgarian products in PRC - Bulgarian rose oil. BCCCI is a partner with Municipality of Kazanlak, the center of Rose Valley, which is famous with the production of rose water and rose oil. Precisely those products have recently enjoyed in great interest from the Chinese population.
Before week Mr. Kinov was returned from Shanghai and Beijing, where was held the third part of the four-module program. The project "Understanding China" will be completed in December this year, in Belgium, where was held and the first week cycle in June 2012.